SEO Specialist

Job Description

We're seeking an experienced SEO Specialist to enhance our digital marketing efforts in Nashville. You’ll be responsible for driving organic traffic and optimizing our website to improve our search rankings. The ideal candidate will be well-versed in the latest SEO best practices, analytics, and tools.

Responsibilities

• Manage SEO campaigns and track their effectiveness.
• Assist in the creation of marketing materials that improve SEO.
• Analyze competitor strategies and industry trends to identify opportunities.
• Optimize website architecture and internal linking strategy.
• Create and present reports on SEO performance to management.
• Engage in continuous learning about evolving SEO algorithms and guidelines.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Advanced diploma in SEO is preferable

Experience

• 4+ years of experience in SEO, SEM, and content strategy

Technical Skills

• Link Building Strategies
• Social Media SEO

Soft Skills

• Project Management
• Teamwork

Certifications

• Bing Ads Certification
• SEO Fundamentals by SEMrush

Languages

• English: Fluent

Advantageous

• Proficiency in Local SEO: Experience in optimizing websites for local search results and Google My Business.
• Understanding of UX/UI Principles: Knowledge of user experience and interface principles to drive user engagement.

Benefits

• Comprehensive health, dental, and vision benefits
• Retirement savings plan with company contributions
• Flexible hours with options for remote work
• Paid time off for personal and sick leave

Company Culture

• Continuous Learning: We encourage professional development and offer opportunities for continuous learning.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for our employees.
• Community Engagement: Our team actively participates in community-building activities and initiatives.