Advertising Specialist

New York FULL TIME $60,000 - $80,000 / Year
($5,000 - $6,667 / Month)

Job Description

We are seeking an experienced Advertising Specialist to join our talented marketing team. The successful candidate will be responsible for developing, implementing, and optimizing advertising campaigns across various platforms to enhance brand visibility and drive customer engagement.

Responsibilities

  • Create, manage, and analyze digital marketing campaigns on platforms such as Google Ads and social media.
  • Coordinate with external vendors for promotional materials and ad placements.
  • Assist in the creation of marketing calendars and campaign schedules.
  • Evaluate customer insights and feedback to improve advertising initiatives.
  • Optimize media buys and manage advertising budgets effectively.
  • Develop reports on advertising effectiveness and market reach.

Requirements

Education
  • Bachelor's degree in Business Administration or related field
Experience
  • 5+ years of experience in a similar role
Technical Skills
  • SEO/SEM
  • Social Media Advertising
Soft Skills
  • Communication
  • Teamwork
Certifications
  • Facebook Blueprint Certification
  • Certified Marketing Professional
Languages
  • English: Fluent

Advantageous

  • Knowledge of email marketing platforms: Experience in managing email marketing campaigns with tools like Mailchimp or HubSpot.
  • Understanding of user experience (UX) principles: Skills in creating user-centric advertising experiences.

Benefits

  • Health, dental, and vision coverage
  • Generous PTO and sick leave policies
  • Flexible working arrangements
  • Employee incentive programs

Company Culture

  • Commitment to Excellence: We strive for excellence in every project, focusing on quality and results.
  • Supportive Atmosphere: Our management is dedicated to supporting employees and fostering a positive work environment.
Status: Open